AI-native adtech infrastructure

The agentic layer for DSPs.

AAMP-native agents that take a brief to a live campaign. Standards-based, API-first, and under your control.

Request early access →See how it works
workflow.runIllustrative
  • brief.created“Q1 launch, UAE, reach + consideration”
  • plan.drafted3 line items, awaiting approval
  • deals.proposedseller agents responded via AAMP
  • policy.checkprice ≤ ceiling · seller allow-listed
  • approval.required1 deal outside policy → trader
  • campaign.draftready to activate in your DSP
Two ways in

Whether you run a DSP or want to launch one.

One product, two starting points. Both end with agents you can trust and a stack that speaks the standards.

01

Add agents to your DSP

Already running a bidder? Connect Disolv through an adapter and give your traders and customers agentic workflows, without a multi-year build.

For DSPs and platforms →
02

Launch an agentic DSP

Agencies, trading desks, retailers and publishers can stand up an agent-driven buying stack without building a bidder or a platform team.

For new entrants →
The workflow

From brief to live campaign.

The first release does one thing well: it turns a media brief into approved deals and a draft campaign in your DSP.

brief → deal → live campaignWedge workflow
01 · Brief

Intake

A brief in plain language or structured form. Objectives, budget, geography, flight.

02 · Plan

Draft

An explainable plan: budget split, targeting approach, KPIs and the assumptions behind them.

03 · Deal

Negotiate

The buyer agent finds seller agents, requests proposals and negotiates inside your limits.

04 · Live

Activate

Approved deals and draft campaigns land in your DSP, with a full audit trail.

Principles

Built the way infrastructure should be.

01

Standards-native

We implement the agentic advertising protocols as the product, so you speak AAMP without having to track every revision yourself.

02

API-first

The API is the product. The console is a reference you can white-label. Everything is reachable over REST, webhooks and MCP.

03

Controlled autonomy

Agents propose, policy decides, humans approve. Hard limits are enforced in code, every action is logged, and there is always a stop button.

For engineers

A small, honest surface.

Briefs, plans, deals, approvals and an audit log. Typed, evented, and exposed as MCP tools for the agents you already run.

Explore the API preview →

POST /v1/briefsPreview
# Illustrative. Final shapes may change.
{
  "objective": "reach_and_consideration",
  "budget":    { "amount": 250000, "currency": "USD" },
  "markets":   ["AE", "SA"],
  "policy":    "pol_default_approve_all"
}
Standards

AAMP-native, with the receipts.

AAMP is moving fast. We publish an honest status for every component, from planned to supported, so you always know what is real.

See the status page →

ComponentStatus
Deals APIIn design
OpenProposalIn design
Agent registryPlanned
ARTFPlanned
Agentic AudiencesPlanned

Build the agentic layer with us.

We are working with a small group of design partners to shape the first release. If you run or are building a DSP, we would like to hear from you.

Request early access →hello@disolv.com